Results in under 5 minutes

Validate ideas in
minutes, not months

AI focus groups with realistically constrained personas. Get structured research on naming, concepts, pricing, and messaging — without the $15K price tag.

Run your first focus group — free See how it works

< 5 min

Avg. session time

98%

Constraint accuracy

To get started

How it works

Three steps. Five minutes.

No recruiting. No scheduling. No moderator. Just answers.

Write your brief

Describe what you're testing — a name, a concept, a price point. Add any audience constraints.

60 seconds

AI builds your panel

We generate realistic personas with explicit knowledge boundaries. They only know what real people would.

30 seconds

Get a structured report

Consensus, split opinions, dissent — all organized with confidence levels and actionable recommendations.

3 minutes

Use cases

Test anything people have opinions about

From early-stage naming to late-stage message testing.

Naming

Test brand & product names with target audiences

Concept testing

Validate ideas before building anything

Pricing research

Find the price point that maximizes conversion

Design feedback

Get reactions to layouts, copy, and visuals

Message testing

Find which positioning resonates most

Audience discovery

Explore how different segments react

Example: App name test — "Proof" vs "Validate"

5 personas · 3 min

Consensus · 4/5 agreed

"Proof" feels more confident and premium. It implies certainty, which maps well to a testing/validation product.

80% agreement

Split · 3/5 vs 2/5

Mixed reactions on whether "Proof" could be confused with proof-of-concept or mathematical proof in a technical context.

60/40 split

Dissent · 1/5 disagreed

One persona (non-technical marketer) strongly preferred "Validate" — felt it was more action-oriented and immediately clear.

20% dissent

Our approach

How AI focus groups work

Transparent methodology. No black boxes.

Constraint-based personas

Each AI persona is built from a demographic profile — age, income, tech savviness, industry, brand familiarity. They only know what a real person with that background would know. No omniscient AI opinions.

Simulated real behavior

Personas don't just answer questions — they react with realistic biases, confusion, and preferences. A 55-year-old non-technical user won't respond the same way as a 28-year-old developer.

Structured output

Every session produces persona profiles with demographics, sentiment analysis across the panel, usability feedback with specific quotes, and prioritized recommendations you can act on immediately.

Honest about limitations

AI-generated insights are not a replacement for real user research — but they're faster and cheaper for rapid validation. Use Proof Research to narrow options before investing in traditional studies.

Disclosure: Proof Research uses AI-generated personas to simulate focus group dynamics. Results are best used for directional validation — narrowing options, stress-testing assumptions, and identifying blind spots — not as a substitute for ethnographic or longitudinal research with real participants.

Traditional vs Proof Research

Cost $5,000–$15,000 From $0

Time to results 4–8 weeks Under 5 min

Panel size 6–10 people 3–8 personas

Iterations 1 (maybe 2) Unlimited

Bias control Moderator skill Constraint engine

Pricing

Start free. Scale when ready.

No credit card required for Free plan.

Free

Try Proof in 60 seconds

1 test (one-time)
1 AI persona
Summary report + up to 3 watermarked screenshots

Get started

Starter

$29/mo

For indie devs shipping fast

20 tests/month
3 AI personas per test
Full reports + screenshots
Email notifications
Email support